Monday, February 2, 2009

Super "Balls"

It wouldn't be Superbowl if it didn't give us some ads to talk about.

Apparently, AshleyMadison.com managed to slip their new commercial (youtube) into the Super Bowl after being formally rejected by the NFL and NBC from airing nationwide. For those of you don't want to google, the website, a Canadian company, is a dating site geared toward married people who want to have affairs. Yes, that's the sole focus of that website!

Ironically, the current economic environment has something to do with the slippage of the standard. According to its CEO, "The effects of the current recession are so profound that many local stations were willing to accept Ashley Madison advertising dollars." And what's more, "In this current economic climate," he adds, "Divorce isn't an option for many women who are stuck in unhappy marriages. We want them to know there's a service just for them."

Oh, this isn't just a North American thing. I've heard stories from my relatives about Chinese white collar girls advertised themselves to be "second wife", allegedly to weather the economic storm.

Ads from the dating website isn't the only banned commercial Super Bowl. A pro-life video portraying President Obama as an unborn child has also been rejected by NBC-TV, alongside with a PETA commercial.

Sometime, you wonder what the world has come into. You know, there is Super Bowl, and then, there is super "balls", as in somebody's got the "ball".

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